/* seoajansiniz.com — tek stil dosyası */
@font-face {
  font-family: "Instrument Sans";
  font-style: normal;
  font-weight: 400 700;
  font-stretch: 100%;
  font-display: swap;
  src: url("/assets/fonts/instrument-sans-latin-ext.woff2") format("woff2");
  unicode-range: U+0100-02BA, U+02BD-02C5, U+02C7-02CC, U+02CE-02D7, U+02DD-02FF, U+0304, U+0308, U+0329, U+1D00-1DBF, U+1E00-1E9F, U+1EF2-1EFF, U+2020, U+20A0-20AB, U+20AD-20C4, U+2113, U+2C60-2C7F, U+A720-A7FF;
}
@font-face {
  font-family: "Instrument Sans";
  font-style: normal;
  font-weight: 400 700;
  font-stretch: 100%;
  font-display: swap;
  src: url("/assets/fonts/instrument-sans-latin.woff2") format("woff2");
  unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+0304, U+0308, U+0329, U+2000-206F, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD;
}
:root {
  color-scheme: light;
  --surface: #f7f8fa;
  --surface-raised: #ffffff;
  --surface-sunk: #eef0f4;
  --surface-veil: #f7f8facc;
  --text: #101828;
  --text-secondary: #3d4553;
  --text-muted: #5b6474;
  --border: #e3e6ec;
  --border-strong: #cfd4dd;
  --brand: #2a2668;
  --brand-soft: #e4e1fb;
  --mark-off: #d9dce3;
  --signal: #f0752e;
  --signal-ink: #c2500f;
  --signal-veil: #ff8f4d29;
  --positive: #15803d;
  --whatsapp: #15803d;
  --whatsapp-hover: #0e6e37;
  --on-whatsapp: #fff;

  --font: "Instrument Sans", system-ui, -apple-system, "Segoe UI", Roboto, sans-serif;
  --text-h1: clamp(2.25rem, 1.42rem + 4.17vw, 4.25rem);
  --text-h2: clamp(1.75rem, 1.33rem + 2.08vw, 2.75rem);
  --text-title: clamp(1.25rem, 1.15rem + .52vw, 1.5rem);
  --text-lead: clamp(1.0625rem, 1rem + .3vw, 1.125rem);

  --container: 72rem;
  --gutter: 1.25rem;
  --header-height: 5rem;
  --section-gap: clamp(2.5rem, 2rem + 3vw, 4.5rem);
  --radius-sm: .75rem;
  --radius-md: 1rem;
  --radius-lg: 1.5rem;
  --radius-xl: 2rem;
  --control-height: 2.75rem;
  --card-pad: clamp(1.5rem, 1rem + 2.6vw, 2.5rem);
}

*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; scroll-padding-top: calc(var(--header-height) + 1rem); }
body {
  margin: 0;
  font-family: var(--font);
  font-size: 1rem;
  line-height: 1.55;
  color: var(--text);
  background: var(--surface);
  -webkit-font-smoothing: antialiased;
}
h1, h2, h3, p, ul, ol, dl, dd { margin: 0; }
ul, ol { padding: 0; list-style: none; }
a { color: inherit; }
svg { display: block; flex: none; }
:focus-visible { outline: 2px solid var(--brand); outline-offset: 3px; border-radius: 4px; }

.skip {
  position: absolute; left: 1rem; top: -4rem; z-index: 100;
  background: var(--text); color: var(--surface); padding: .6rem 1rem; border-radius: var(--radius-sm);
}
.skip:focus { top: 1rem; }

.container { width: 100%; max-width: calc(var(--container) + 2 * var(--gutter)); margin-inline: auto; padding-inline: var(--gutter); }

/* Header */
.header {
  position: fixed; inset: 0 0 auto 0; z-index: 50;
  height: var(--header-height);
  display: flex; align-items: center; justify-content: center;
  transition: background-color .2s, box-shadow .2s;
}
.header.is-stuck {
  background: var(--surface-veil);
  -webkit-backdrop-filter: blur(14px); backdrop-filter: blur(14px);
  box-shadow: 0 1px 0 var(--border);
}
.logo { display: inline-flex; align-items: center; gap: .6rem; text-decoration: none; color: var(--text); }
.logo__word { display: inline-flex; align-items: baseline; font-weight: 500; font-size: 1.625rem; line-height: 1; letter-spacing: -.04em; }
.logo__word b { font-weight: 700; color: var(--brand); }
.logo__word svg { width: .548em; height: .548em; margin: 0 .19em 0 .036em; overflow: visible; }

main { padding-top: calc(var(--header-height) + clamp(1rem, 4vw, 3.5rem)); }

/* Typography */
h1 { font-size: var(--text-h1); font-weight: 700; line-height: .98; letter-spacing: -.03em; text-wrap: balance; }
h2 { font-size: var(--text-h2); font-weight: 700; line-height: 1.12; letter-spacing: -.02em; text-wrap: balance; }
h3 { font-size: 1.125rem; font-weight: 600; line-height: 1.25; }
.lead { font-size: var(--text-lead); color: var(--text-secondary); max-width: 36rem; }
.lead strong, .prose strong { color: var(--text); font-weight: 600; }
.section-intro { color: var(--text-secondary); max-width: 44rem; margin-top: .75rem; }

/* Buttons */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: .6rem;
  min-height: var(--control-height); padding: 0 1.5rem;
  border-radius: 999px; border: 0;
  font: inherit; font-weight: 600; text-decoration: none; white-space: nowrap;
  cursor: pointer; transition: background-color .15s, transform .15s;
}
.btn:active { transform: scale(.985); }
.btn--wa { background: var(--whatsapp); color: var(--on-whatsapp); }
.btn--wa:hover { background: var(--whatsapp-hover); }
.btn--ghost { background: var(--surface-sunk); color: var(--text); }
.btn--ghost:hover { background: var(--border); }
.btn--lg { min-height: 3.25rem; }
.btn--block { width: 100%; }

/* Hero */
.hero { display: grid; gap: 2rem; align-items: center; }
.hero__copy { display: grid; gap: 1.25rem; }
@media (min-width: 60rem) {
  .hero { grid-template-columns: minmax(0, 1.1fr) minmax(0, .9fr); gap: 4rem; min-height: 30rem; }
}

.offer {
  background: var(--surface-raised); border-radius: var(--radius-xl);
  padding: clamp(1.25rem, 1rem + 1.5vw, 2rem);
  display: grid; gap: 1.25rem;
}
.offer__head { display: flex; align-items: center; justify-content: space-between; gap: 1rem; }
.offer__title { font-weight: 600; font-size: 1.0625rem; }
.badge {
  display: inline-flex; align-items: center; padding: .25rem .7rem; border-radius: 999px;
  background: var(--signal); color: #1a0a00; font-size: .75rem; font-weight: 600; white-space: nowrap;
}
.offer__big { font-size: clamp(2rem, 1.4rem + 3vw, 3.25rem); font-weight: 700; line-height: 1; letter-spacing: -.03em; color: var(--brand); }
.offer__sub { color: var(--text-muted); font-size: .875rem; margin-top: .4rem; }

.rank { display: grid; gap: .45rem; }
.rank__bars { display: grid; grid-template-columns: repeat(10, 1fr); gap: 4px; align-items: end; height: 2.5rem; }
.rank__bars span { border-radius: 3px; background: var(--mark-off); height: 55%; }
.rank__bars span:nth-child(-n+3) { background: var(--brand); height: 85%; }
.rank__bars span:first-child { background: var(--signal); height: 100%; }
.rank__scale { display: flex; justify-content: space-between; font-size: .75rem; color: var(--text-muted); }
.rank__note { display: flex; align-items: center; gap: .5rem; font-size: .8125rem; font-weight: 600; color: var(--signal-ink); }
.rank__note::before { content: ""; width: .45rem; height: .45rem; border-radius: 50%; background: var(--signal); }

.offer__list { display: grid; grid-template-columns: 1fr 1fr; gap: .6rem 1rem; padding-top: 1.25rem; border-top: 1px solid var(--border); font-size: .875rem; font-weight: 500; }
.offer__actions { display: grid; gap: .6rem; }

.tick { display: flex; align-items: flex-start; gap: .6rem; }
.tick svg { width: 1.125rem; height: 1.125rem; margin-top: .22em; color: var(--positive); }
.offer__list .tick svg { color: var(--brand); }

/* Sections / cards */
.section { margin-top: var(--section-gap); }
.card { background: var(--surface-raised); border-radius: var(--radius-xl); padding: var(--card-pad); }
.card > h2 + * { margin-top: 1.5rem; }
.card > h2 + .section-intro { margin-top: .75rem; }

/* Services */
.services { display: grid; gap: 1rem; margin-top: 1.75rem; grid-template-columns: repeat(auto-fill, minmax(min(100%, 19rem), 1fr)); }
.service {
  border: 1px solid var(--border); border-radius: var(--radius-lg); padding: 1.5rem;
  display: grid; gap: .6rem; align-content: start;
}
.service__icon {
  width: 2.75rem; height: 2.75rem; border-radius: var(--radius-sm);
  display: grid; place-items: center; background: var(--brand-soft); color: var(--brand);
  margin-bottom: .4rem;
}
.service__icon svg { width: 1.375rem; height: 1.375rem; }
.service p { color: var(--text-secondary); font-size: .9375rem; }
.service__meta { color: var(--text-muted); font-size: .8125rem; }

/* Packages */
.packages { display: grid; gap: 1rem; margin-top: 1.75rem; }
@media (min-width: 56rem) { .packages { grid-template-columns: repeat(3, 1fr); } }
.package {
  border: 1px solid var(--border); border-radius: var(--radius-lg); padding: 1.5rem;
  display: flex; flex-direction: column; gap: 1rem;
}
.package--featured { border-color: var(--brand); box-shadow: 0 0 0 1px var(--brand); }
.package__head { display: flex; align-items: center; justify-content: space-between; gap: .75rem; }
.package__for { color: var(--text-secondary); font-size: .9375rem; }
.package ul { display: grid; gap: .55rem; font-size: .9375rem; flex: 1; align-content: start; }
.package__price { font-weight: 600; color: var(--brand); padding-top: 1rem; border-top: 1px solid var(--border); }
.package__price b { font-size: 1.75rem; font-weight: 700; letter-spacing: -.02em; }
.package__price small { font-size: .875rem; font-weight: 500; color: var(--text-muted); }
.package__limit {
  display: flex; align-items: baseline; gap: .5rem;
  padding: .75rem 1rem; border-radius: var(--radius-sm);
  background: var(--surface-sunk); font-size: .875rem; color: var(--text-secondary);
}
.package__limit b { font-size: 1.5rem; font-weight: 700; line-height: 1; color: var(--text); letter-spacing: -.02em; }

/* Feature lists */
.ticks { display: grid; gap: .75rem 2.5rem; }
@media (min-width: 48rem) { .ticks--2 { grid-template-columns: 1fr 1fr; } }
.ticks li strong { font-weight: 600; }
.section-intro + .ticks { margin-top: 1.5rem; }

.standard { margin-top: 2rem; padding-top: 1.75rem; border-top: 1px solid var(--border); }
.standard h3 { font-size: var(--text-title); }
.standard ul { display: grid; gap: 1rem 1.5rem; margin-top: 1.25rem; grid-template-columns: repeat(auto-fill, minmax(11.5rem, 1fr)); font-size: .875rem; font-weight: 500; }
.standard li { display: flex; align-items: center; gap: .75rem; }
.standard svg { width: 1.125rem; height: 1.125rem; color: var(--brand); }

.prose { display: grid; gap: 1rem; color: var(--text-secondary); max-width: 46rem; }
.prose h2 { color: var(--text); font-size: var(--text-title); letter-spacing: -.01em; margin-top: 1rem; }
.prose ul { list-style: disc; padding-left: 1.25rem; display: grid; gap: .4rem; }
.prose a:not(.btn) { color: var(--brand); }

/* Ana sayfa SEO metni: açılır kapanır */
.seo-text__body { position: relative; }
.seo-text .prose { max-width: 52rem; }
.seo-text .prose h3 { color: var(--text); font-size: 1.125rem; margin-top: .5rem; }
.seo-text.is-collapsed .seo-text__body {
  max-height: 10.5rem; overflow: hidden;
  -webkit-mask-image: linear-gradient(#000 45%, transparent);
  mask-image: linear-gradient(#000 45%, transparent);
}
.seo-text__toggle {
  display: inline-flex; align-items: center; gap: .4rem; margin-top: 1rem; padding: 0;
  background: none; border: 0; font: inherit; font-weight: 600; color: var(--brand); cursor: pointer;
}
.seo-text__toggle svg { width: 1.125rem; height: 1.125rem; transition: transform .2s; }
.seo-text__toggle[aria-expanded="true"] svg { transform: rotate(180deg); }

/* Two-up */
.duo { display: grid; gap: 1rem; }
@media (min-width: 60rem) { .duo { grid-template-columns: 1fr 1fr; align-items: start; } }

/* FAQ */
.faq details { border-top: 1px solid var(--border); }
.faq details:last-child { border-bottom: 1px solid var(--border); }
.faq summary {
  display: flex; align-items: center; justify-content: space-between; gap: 1rem;
  padding: 1rem 0; font-weight: 600; cursor: pointer; list-style: none;
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary svg { width: 1.125rem; height: 1.125rem; color: var(--text-muted); transition: transform .2s; }
.faq details[open] summary svg { transform: rotate(180deg); }
.faq details p { color: var(--text-secondary); padding: 0 2rem 1.125rem 0; }

/* Closing */
.closing { display: grid; gap: 1rem; justify-items: center; text-align: center; }
.closing__actions { display: flex; flex-wrap: wrap; justify-content: center; gap: .75rem; margin-top: .5rem; }

/* Blog */
.crumbs { display: flex; flex-wrap: wrap; gap: .4rem; font-size: .8125rem; color: var(--text-muted); margin-bottom: 1.25rem; }
.crumbs a { text-underline-offset: 3px; }
.crumbs a:hover { color: var(--text); }
.page-head { display: grid; gap: 1rem; max-width: 46rem; }
.page-head h1 { font-size: var(--text-h2); line-height: 1.08; letter-spacing: -.025em; }
.posts { display: grid; gap: 1rem; grid-template-columns: repeat(auto-fill, minmax(min(100%, 19rem), 1fr)); }
.post-card {
  display: grid; gap: .6rem; align-content: start;
  background: var(--surface-raised); border: 1px solid var(--border); border-radius: var(--radius-lg);
  padding: 1.5rem; text-decoration: none; transition: border-color .15s, transform .15s;
}
.post-card:hover { border-color: var(--brand); transform: translateY(-2px); }
.post-card h2, .post-card h3 { font-size: 1.1875rem; font-weight: 600; line-height: 1.25; letter-spacing: -.01em; }
.post-card p { color: var(--text-secondary); font-size: .9375rem; }
.post-tag {
  justify-self: start; padding: .2rem .65rem; border-radius: 999px;
  background: var(--brand-soft); color: var(--brand); font-size: .75rem; font-weight: 600;
}
.post-meta { color: var(--text-muted); font-size: .8125rem; }
.post .prose { max-width: 44rem; margin-inline: auto; }
.post h1 { font-size: var(--text-h2); line-height: 1.08; letter-spacing: -.025em; color: var(--text); }
.post .prose p { font-size: 1.0625rem; line-height: 1.65; }
/* Blog yazısı: dönüşüm öğeleri */
.post-layout { display: grid; gap: 1rem; align-items: start; }
@media (min-width: 64rem) {
  .post-layout { grid-template-columns: minmax(0, 1fr) 21rem; }
  .post-side { position: sticky; top: calc(var(--header-height) + .5rem); }
}
.offer__big--sm { font-size: 2.25rem; }
.offer__big small { font-size: .875rem; font-weight: 500; letter-spacing: 0; color: var(--text-muted); }
.offer__list--stack { grid-template-columns: 1fr; }
.offer__link { justify-self: center; font-size: .875rem; font-weight: 600; color: var(--brand); text-underline-offset: 3px; }
.inline-cta {
  display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 1rem 1.5rem;
  padding: 1.25rem 1.5rem; margin: .5rem 0; border-radius: var(--radius-md);
  border: 1px solid var(--border-strong); background: var(--surface);
}
.inline-cta > div { flex: 1 1 16rem; display: grid; gap: .25rem; }
.inline-cta strong { font-size: 1.0625rem; }
.post .prose .inline-cta p { font-size: .9375rem; line-height: 1.5; }
.lead-box {
  display: grid; gap: 1rem; margin-top: 2rem; padding: clamp(1.25rem, 1rem + 1.5vw, 2rem);
  border-radius: var(--radius-lg); background: var(--surface-sunk);
}
.post .prose .lead-box h2 { margin-top: 0; font-size: 1.5rem; }
.post .prose .lead-box > p { font-size: 1rem; }
.lead-box .field input[type="text"], .lead-box .field input[type="tel"] { background: var(--surface-raised); }
.post .prose .lead-box__alt { font-size: .875rem; color: var(--text-muted); }
.answer { display: grid; gap: .4rem; padding: 1.125rem 1.25rem; border-radius: var(--radius-md); background: var(--brand-soft); }
.answer__label { font-size: .75rem; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--brand); }
.post .prose .answer p { color: var(--text); font-weight: 500; }
.post .prose h3 { color: var(--text); font-size: 1.0625rem; margin-top: .5rem; }
.cta-box {
  /* eski yazı sonu kutusu; yerini .lead-box aldı */
  display: grid; gap: .75rem; justify-items: start; margin-top: 1.5rem;
  padding: 1.5rem; border-radius: var(--radius-lg); background: var(--surface-sunk);
}
.cta-box strong { font-size: 1.125rem; color: var(--text); }
.section-head { display: flex; flex-wrap: wrap; align-items: baseline; justify-content: space-between; gap: .5rem 1.5rem; margin-bottom: 1.5rem; }
.section-head a { font-weight: 600; color: var(--brand); text-underline-offset: 3px; }

/* Form */
.contact-layout { display: grid; gap: 1rem; align-items: start; }
@media (min-width: 60rem) {
  .contact-layout { grid-template-columns: minmax(0, 1.6fr) minmax(0, 1fr); }
  .contact-layout .contact { grid-template-columns: 1fr; }
}
.form { display: grid; gap: 1.125rem; }
.form__row { display: grid; gap: 1.125rem; }
@media (min-width: 40rem) { .form__row { grid-template-columns: 1fr 1fr; } }
.field { display: grid; gap: .4rem; }
.field label { font-size: .875rem; font-weight: 600; }
.field label small { font-weight: 400; color: var(--text-muted); font-size: .8125rem; }
.field input[type="text"], .field input[type="tel"], .field input[type="email"], .field textarea {
  width: 100%; min-height: var(--control-height); padding: .625rem .875rem;
  font: inherit; color: var(--text); background: var(--surface);
  border: 1px solid var(--border-strong); border-radius: var(--radius-sm);
  transition: border-color .15s, box-shadow .15s;
}
.field textarea { resize: vertical; min-height: 7rem; }
.field input::placeholder, .field textarea::placeholder { color: var(--text-muted); opacity: .8; }
.field input:focus, .field textarea:focus { outline: none; border-color: var(--brand); box-shadow: 0 0 0 3px var(--brand-soft); }
.field .input-validation-error { border-color: #c2261c; }
.field__err { color: #b42318; font-size: .8125rem; font-weight: 500; }
.field__err:empty { display: none; }
.field--trap { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }
.check { display: flex; align-items: flex-start; gap: .65rem; font-weight: 400 !important; color: var(--text-secondary); cursor: pointer; }
.check input { width: 1.125rem; height: 1.125rem; margin: .15rem 0 0; accent-color: var(--brand); flex: none; }
.check a { color: var(--brand); }
.btn--brand { background: var(--brand); color: #fff; justify-self: start; }
.btn--brand:hover { background: #1d1a4d; }
.notice { display: flex; gap: .75rem; align-items: flex-start; padding: 1rem 1.125rem; border-radius: var(--radius-sm); font-size: .9375rem; }
.notice--ok { background: #e7f6ec; color: #0b5a2a; }
.notice--ok svg { margin-top: .1rem; }
.notice--err { background: #fdecea; color: #912018; }

/* İletişim */
.contact { display: grid; gap: 1rem; grid-template-columns: repeat(auto-fit, minmax(min(100%, 17rem), 1fr)); }
.contact__item {
  display: grid; gap: .4rem; align-content: start;
  background: var(--surface-raised); border-radius: var(--radius-lg); padding: 1.5rem; text-decoration: none;
  border: 1px solid transparent; transition: border-color .15s;
}
.contact__item:hover { border-color: var(--brand); }
.contact__item .service__icon { margin-bottom: .5rem; }
.contact__item b { font-size: 1.1875rem; font-weight: 600; letter-spacing: -.01em; overflow-wrap: anywhere; }
.contact__item span:last-child { color: var(--text-secondary); font-size: .9375rem; }

/* Footer */
.footer { margin-top: var(--section-gap); padding: 2rem 0 3rem; text-align: center; font-size: .8125rem; color: var(--text-muted); }
.footer p + nav { margin-top: 1.5rem; }
.footer nav { display: flex; flex-wrap: wrap; justify-content: center; gap: .5rem 1.25rem; }
.footer a { text-underline-offset: 3px; }
.footer a:hover { color: var(--text); }

/* Çerez bildirimi */
.consent {
  position: fixed; left: 50%; bottom: 1rem; z-index: 60; transform: translateX(-50%);
  width: min(calc(100% - 2rem), 44rem);
  display: flex; flex-wrap: wrap; align-items: center; gap: .75rem 1.25rem;
  padding: 1rem 1.25rem; border-radius: var(--radius-md);
  background: var(--surface-raised); border: 1px solid var(--border-strong);
  box-shadow: 0 12px 32px rgba(16, 24, 40, .14); font-size: .875rem; color: var(--text-secondary);
}
.consent[hidden] { display: none; }
.consent p { flex: 1 1 18rem; }
.consent a { color: var(--brand); }
.consent__actions { display: flex; gap: .5rem; }
@media (max-width: 47.99rem) { .consent { bottom: 5rem; } }
.footer__btn { padding: 0; border: 0; background: none; font: inherit; color: inherit; text-decoration: underline; text-underline-offset: 3px; cursor: pointer; }
.footer__btn:hover { color: var(--text); }

/* Mobile sticky CTA */
.dock {
  position: fixed; inset: auto 0 0 0; z-index: 40;
  display: grid; grid-template-columns: 1fr 1.4fr; gap: .5rem;
  padding: .625rem var(--gutter) calc(.625rem + env(safe-area-inset-bottom));
  background: var(--surface-veil);
  -webkit-backdrop-filter: blur(14px); backdrop-filter: blur(14px);
  border-top: 1px solid var(--border);
  transform: translateY(110%); transition: transform .25s;
}
.dock.is-visible { transform: none; }
.dock .btn { padding: 0 1rem; }
@media (min-width: 48rem) { .dock { display: none; } }
@media (max-width: 47.99rem) { body { padding-bottom: 4.5rem; } }

@media (max-width: 26rem) { .offer__list { grid-template-columns: 1fr; } }

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { transition: none !important; }
}